Mission
Build and optimise a world-class ecommerce experience that converts, delights and scales. You’ll take ownership of our website experience - managing Shopify performance, customer journeys, merchandising and conversion optimisation - and help drive commercial growth while keeping the customer experience at the centre of every decision.

THE ROLE
You are a hands-on ecommerce professional who owns the execution and delivery of our online experience. Reporting into the Head of Trade, you will be responsible for the day-to-day performance of the Shopify store, ensuring the site looks beautiful, functions flawlessly and converts at maximum potential. While this role is execution-led, you’ll still have meaningful ownership and be trusted to make decisions that materially impact revenue and customer experience.

WHAT YOU’LL DO

1. Website Ownership

• Manage the Shopify experience end-to-end, ensuring intuitive navigation, fast load times and a seamless user experience across devices

• Own product pages, imagery, messaging, sizing content and on-site merchandising to reflect our brand and commercial priorities

• Ensure the online experience is tailored and localised for key markets

2. Merchandising & CRO

• Support the planning and execution of onsite merchandising aligned with trade calendars and promotional activity

• Run conversion rate optimisation tests and experiments to improve key KPIs

• Analyse user behaviour data (heatmaps, click patterns, session recordings) to inform enhancements

3. Content & Product Presentation

• Maintain high standards of product presentation, ensuring descriptions, photography and supporting content are best-in-class

• Coordinate with brand, creative and product teams to keep the site fresh and engaging

4. Performance Monitoring

• Track and report on ecommerce performance metrics including conversion rate, AOV, page performance and site health

• Use data to optimise and troubleshoot issues impacting customer experience or revenue

5. Cross-Functional Collaboration

• Work with performance marketing, CRM, operations and logistics to ensure coherent messaging, promotions and stock accuracy

• Support launch readiness for new products and seasonal experiences

WHAT GREAT LOOKS LIKE

• You take ownership of the online experience and care deeply about how it feels to shop with us

• You work with the brand team to ensure our website experience is excellent and on brand.

• You manage all new product launches and merchandising on site

• You communicate clearly with partners across teams and translate data into action

EXPERIENCE / SKILLS REQUIRED

• Experience working in ecommerce on Shopify (required)

• Good understanding of onsite merchandising, UX fundamentals and conversion optimisation

• Ability to use data and analytics to inform decisions and improve performance

• Highly organised with attention to detail and a track record of managing end-to-end tasks

• A proactive mindset - you get stuck in, fix issues and improve processes without being asked

OUR VIBES

If you associate with these then we want to hear from you:

• We’re scrappy and tenacious - we roll up our sleeves and make things happen.

• We put the customer first - their experience guides every decision.

• We think big - because why not make magic?

• We move fast - we test, pivot, and double down on what works.

• We speak with calm, considered clarity - no spin, no ego.

• We back each other and have fun - we celebrate the wins and enjoy the ride.

If you think you'll be the perfect fit for the role, please tell us why we should hire you in your cover letter.